Taught by the people
who built the houses.

Professor Jimmy Choo OBE

Founder & Patron

The most decorated shoemaker of his generation. Founder of Jimmy Choo, and now founder of the academy that bears his name.

Dr. Emma Ashcroft

Academic Director

Formerly Head of Fashion at Central Saint Martins. Twenty years shaping the pedagogy of luxury.

Marco Vittori

Head of Fashion Design

Ex-Head of Studio at Alexander McQueen. Trained at the Chambre Syndicale de la Couture Parisienne.

Sophie Renaud

Head of Couture Atelier

Fifteen years at Dior Haute Couture. Master of drape, embroidery, and the hand-finished seam.

Nadia Hassan

Head of Fashion Management

Former Global Brand Director at Chanel. Now teaching the commercial architecture of a luxury house.

Kenji Watanabe

Head of Footwear & Accessories

Twenty-five years designing shoes for the world's most exacting maisons. Personally mentored by Professor Choo.

Iris Lund

Head of Textiles

Bio-materials pioneer. Formerly of the Material ConneXion laboratory in New York.

Sir Paul Smith

Industry Mentor — Menswear

Founder of Paul Smith. A quarterly critique series with our final-year designers.

Simone Rocha

Industry Mentor — Womenswear

Founder of her eponymous label. In-residence for the Graduate Show cycle.

Nick Knight

Industry Mentor — Image

The image-maker of a generation. Leads the JCA lookbook and Graduate Show visual direction.